Marketing Intern

Marketing Intern – Rutgers University Economic Development Group

The Economic Development Group at Rutgers University is seeking a creative, detail-oriented Marketing Intern to support ongoing public relations, event promotion, and digital marketing efforts across multiple initiatives. This paid position is ideal for students with a strong passion for marketing, design, and communications.

Key Responsibilities:

• Assist in planning, promoting, and executing campus events and promotional activities.
• Support marketing campaigns for various brands under the Economic Development Group.
• Develop and implement cross-platform content strategies for social media (Facebook, Instagram, TikTok, LinkedIn, etc.).
• Create visually engaging content using Canva and/or Adobe Creative Suite (InDesign, Illustrator, Photoshop).
• Produce creative and engaging TikTok and Instagram Reels, including filming, editing, and on-camera participation.
• Manage and grow social media presence across multiple accounts.
• Design and distribute email marketing campaigns using tools such as Mailchimp, Constant Contact, or Klaviyo.
• Ensure all marketing materials and communications align with Rutgers University branding guidelines.

Preferred Qualifications:

• Experience coordinating or supporting campus events or promotional activities.
• Proficiency in content creation tools and platforms.
• Comfortable on camera and experienced in creating engaging short-form videos for TikTok and Instagram.
• Experience with social media management and content strategy.
• Ability to work independently, manage multiple priorities, and meet deadlines.
• Comfortable representing the department and engaging with the public at campus events.

Additional Details:

• Hours: 15–19 hours per week (flexible schedule).
• Location: This position is off-site. Reliable transportation is required.
• Reports directly to the Marketing Manager and collaborates on the execution of various marketing initiatives.

Tagged as: Brand Communications, Branding, Communications, Content Creation, Digital Marketing, Event Planning, Graphic Design